VENTUREBEAT.COM: Social advertising company Adly raised $2 million in additional funding from GRP Partners and Siemer Ventures. Read more at http://venturebeat.com/2013/05/29/funding-daily-roundup-games-tunes-e-commerce-call-centers-and-ads/#SioWYIu56mCIGwum.99
BULLDOGREPORTER.COM: Adly (www.adly.com), a social advertising platform that leverages the most influential people in social media, has raised $2 million in additional funding from GRP Partners and Siemer Ventures.
SOCALTECH.COM: Los Angeles-based social, celebrity advertising startup Adly confirmed the company's recent $2M funding round today, officially announcing the funding from GRP Partners and Siemer Ventures.
TECHCRUNCH.COM: Adly announces its latest round of funding and debuts its tool for connecting brands and audiences via celebrities.
FORBES.COM: Walter Delph explains how Adly helps brands reach their target audience, utilizing proprietary data and recommendation algorithm.
LATIMES.COM: Westwood-based Adly, a marketing platform that connects brands with celebrities on social media, is holding a contest during South by Southwest for start-ups that want a little boost from a big name.
PANDODAILY.COM: Utilizing the power of celebrity and social media, Adly hopes to create buzz around one lucky startup to break through all the noise of SXSW.
NYTIMES.COM: Brookes Barnes reveals Adly's role in helping to to draw attention to "Girl Rising", one of the hottest "cause" documentaries in years.
During the Holiday Season Three Tips for Making Social Media Influence Marketing More Effective
PANDODAILY.COM: So what is the next scalable, inefficient customer acquisition channel? It's being fed by celebrities and their newfound ability to connect with their fans via social media.
MASHABLE.COM: Adam Ostrow highlights the role of the celebrity investment and integration as a key driver of growth and revenue.
WSJ.COM: Adly Inc., an online marketing start-up that connects brands with influential celebrities, snagged former News Corp. executive Walter Delph to become its new chief executive.
SEMANTICWEB.COM: Chris Testa, Director of Engineering at Ad.ly, Inc. shares his recommended 5-Step process for Linked Data Integration.
SEMANTICWEB.COM: Chris Testa explained at SemTech this week, a top celebrity can get some 15,000 clicks on a tweet, vs. about 400 on average for a top 3 newspaper tweet.
WARC: Twitter, the microblogging platform, is extending its online reach through a new "Follow" button which can be added to other websites.
The Guardian: Krista Thomas of Ad.ly says the leader of the free world enjoying your product is a "priceless" boost - the perfect spark to be fanned by the likes of Twitter.
B2C: Ad.ly pays the star jocks on a sliding scale based on performance by their stable of their famous tweeters.